SD&P Alumni Blog
What is Performance? PDF Print E-mail
With all the doom and gloom news about the economy, no one seems to be talking about performance. But what is performance? Everyone seems to have their own view of its definition… some look at performance as the behaviors on the job, others view performance as a level of achievement above the norm. Whether it’s an elite athlete or a Porsche 911, performance is all about doing what it takes to produce a desired result. To best understand performance, we need to look at the entire performance spectrum…
Novice Performance – Beginner’s level behavioral skills which produce low results.
Average Performance – Average performance typically at or near organization’s standards. Since most organizations have minimum standards for employee performance, this level of performance is basically “satisfactory”. Performers typically produce inconsistent results (some high performances mixed with lower performances).
Superior (Expert) Performance – The ability to demonstrate effortless execution of skills which are reproducible and thereby consistent in producing the desired output (results).
Superior Performance is a “dominant mode of expression,” says Peter Rodarte, Managing Partner of Sales Development & Performance. “You have to be at the top of your game in order to deliver superior performance consistently.”
 Sales professionals are feeling the pressure more than ever to perform and many are asking these questions:
Question 1. Can I develop performance?
Answer: Yes. Superior Performance has been researched for many years and proven to be reproducible and acquired. Critics will argue that talent plays a larger role in performance, but the evidence simply does not support this. At SD&P, we design a clear pathway (blueprint) to your potential which guarantees a minimum level of performance improvement.
Question 2. How do I develop performance?
Answer: Superior performance can be acquired over time by engaging in Deliberate Practice (DP) skills development activities. DP starts with establishing clear performance goals, well designed and accurate skills focus, and a coach/advisor that can provide accurate and timely feedback.
DP requires a commitment of time, a high level of concentration and the openness to receive and accept critical feedback for improvement. Participants must have the right “state of mind” in order to prepare for performance development. This, we refer to it as the “Performance Zone.” You can get into the Performance Zone by exhibiting an “intentionality“ which establishes the baseline for superior performance.
 
Practice Makes Perfect? PDF Print E-mail
It is well known that the more we practice something, the better we get at it, right? Many times a "truism" such as this creates assumptions that make the truism false! Case in point, just because someone learned to drive at the age of 16, doesn’t mean that since they are now 56, they have been improving their driving ever since.
So is practice synonymous with repetition? Not exactly. Empirical research has revealed that expert performance is derived from Deliberate Practice (DP). DP is a unique form of practice that is specifically designed to improve performance. According to Professor K. Anders Ericsson (Florida State University), DP requires a high level of concentration and most people can only engage in DP for about one hour per day. DP does in fact involve repetition but it is a “progressive repetition” that is focused on gradual improvement with each task. Consider the following examples:
Activity
Regular Practice
Deliberate Practice
Golf
Hitting a bucket of golf balls
Practicing one type of golf shot (10 foot putt) over and over focusing on each shot situation and its proper technique. Once skill is mastered, the 10 foot putt is attempted under more difficult conditions such as on a faster surface with a larger slope.
 
Actor
Reads script and practices lines
Actor accepts role to play a character (biography). Actor takes months to learn about character’s real life. He goes to the character’s neighborhood, talks to friends and family, watches their home movies etc. Then he practices script deliberately with the goal of emulating the personality of the portrayed person.
 
 
So, what is the role of practice and deliberate practice in sales? Practice is important to bring permanence (such as the earlier example of learning to drive) but DP builds superior skills which mediates superior performance outcomes.
So… let’s try that header statement again…  
Practice Makes Permanent, Deliberate Practice Makes Perfect.

Sedric Hill, Managing Partner
Sales Develoment & Performance
2102 Business Center Drive, Suite 130
Irvine, CA. 92612
800-262-8904
 


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